About Me

Most service businesses don't fail because of bad branding or broken sales.
They fail because the backend can't hold under growth.

I’m Kenneth Atmadja — systems architect, backend strategist, and founder of SortedOps. I partner with agencies, ERP teams, and service firms as a Fractional Head of Systems — mapping chaos, rebuilding infrastructure, and helping operators scale clean.

I’ve led internal systems for real businesses — rebuilt chaotic delivery flows, replaced duct-taped automation with lean workflows, and designed backends that save founders 10-20 hours a week. I bring a systems-first mindset grounded in:

• Delivery systems that scale without adding headcount
• Automation that eliminates drag, not just tasks
• Documentation teams actually use
• Strategic infrastructure that holds under pressure

SortedOps isn't a service. It's backend leverage — delivered with clarity, not clutter.

Audit → Sprint → Retainer. That’s the playbook.